Those lazy “DOG DAYS of SUMMER,” I always thought, were summer days so devastatingly hot that even dogs would lie around on the asphalt, panting.
Many people today use the phrase to mean something like that—but originally, the phrase actually had nothing to do with dogs, or even with the lazy days of summer. Instead, it turns out, the dog days refer to the dog star, Sirius, and its position in the heavens.
To the Greeks and Romans, the “dog days” occurred around the day when Sirius appeared to rise just before the sun, in late July and early August. They referred to these days as the hottest time of the year.
Whether the stars are aligned or not, your business can stay cookin’ HOT with customers during this late summer season!
Let’s make sure to remind your customers and clients that there’s nothin’ lazy about YOUR desire to
BRING ON the Products and Services that meet their needs!
At PROBIZ CENTRE
We have a few suggestions to keep your marketing cookin’ hot during the Dog Days of Summer!
FIRST: YOU DON’T WANT TO MISS OUR SEPTEMBER BEYOND BUSINESS NETWORKING EVENT :) SO SAVE THE DATE: TUESDAY, SEPT 17TH!
SECONDLY, it’s a big month for vacations – but there’s more!
Parents are prepping for school to start.
Families are thinking about a last-minute trip.
Businesses may be getting ready for Fall’s more serious mindset.
Retailers are preparing for Christmas.
Do any of these resonate with your business and audience? We suggest you plan a month-long promotion that might include blog posts, sales, social media posts, contests and more around these fun Dog Days of Summer ideas!
August Monthly Holidays
What Will Be Your Legacy Month
Happiness Happens Month
Kids Adventures Month
Artists Appreciation Month
Children’s Vision & Learning Month
Get Ready for Kindergarten Month
Here are some favorite minor holidays:
August 1: World Wide Web Day
August 3: National Watermelon Day
August 4: World Friendship Day
August 8: International Cat Day
August 9: National Book Lovers Day
August 10: National Lazy Day
August 12: IBM PC Day
August 15: National Relaxation Day
August 18: Serendipity Day
August 19: World Humanitarian Day
August 22: Be An Angel Day
August 25: National Kiss and Make Up Day
August 26: National Dog Day
August 27: National Just Because Day
August 30: National Toasted Marshmallow Day